Implement planogram resets to encourage safe customer movement.
Product placement has long been a key strategy for retailers to turn shoppers into buyers. Planograms – visual displays of products – have become essential for creating appealing visuals that influence customers. With the challenge of social distancing in stores, planogram resets have taken on new importance.
Choke points – areas in stores where shoppers congregate in large numbers – must be identified and managed. In grocery stores, these may include deli, dairy, baking products and candy aisles, as well as the prescription desk. Different choke points may be found in other types of stores, depending on product category and season. Visual surveys during peak shopping times can identify these points.
A product planogram reset can be a useful aid in combating this issue.
It is essential to identify areas where customers gather and consider resetting product planograms. Strategic thinking can lead to moving product sets to locations with more physical aisle space and better shopper traffic flow, making cautious customers more comfortable. To create safety measures that are significant and noticeable, a planogram reset is an effective tool. The Wholesale Store Fixture Team has experience with store remodels and planogram changes, and can reconfigure gondola shelving, checkout counters, and displays to gain valuable space.
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We understand the importance of the your sales showroom to your sales. Our team has expertise in many facets of the construction phase of your project and know how to coordinate with all the vendors in your store during a new store, remodel or showroom upgrade. We also are keenly aware of the potential choke points that can occur when your project calls for extensive construction and work to identify and them before they occur.
For more information, call the Wholesale Store & Fixture Construction team at 248-404-0149 or fill in the form below and we will contact you immediately.
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Our team can design, build and install an effective retail counter system that leads to higher transaction value for every customer. We can develop a wide range of counter styles and configurations that allows you to leverage your available space, integrate with store fixtures, and establish your store’s brand personality.
We can build your retail counters to the specific details of your floor plan, branding assets, storage, security, and display needs. We also consider the mechanical needs of your setup including wiring for IT Networking, landline phones, and electrical requirements.
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To know more about Planogram Resets call Wholesale Store Fixture 248-404-0149.